Knowledge hub

Better product data, without the jargon.

Plain-speaking answers for merchants building reliable product feeds, checked against first-party platform documentation.

Academy · 7 minWhat is a ChatGPT product feed?A plain-English guide to the product data ChatGPT shopping needs, where it comes from and what it cannot do.Read article
Academy · 7 minWhat makes an AI product feed useful?The product facts that help an AI shopping system understand a catalogue without making wild promises.Read article
Academy · 7 minProduct feed management without the messA practical operating model for keeping product feeds accurate as stock, prices and products change.Read article
Academy · 7 minProduct data feed: the merchant's guideWhat a product data feed carries, how it differs from a catalogue, and where small shops lose useful detail.Read article
News · 7 minChatGPT shopping for merchants: a clear pathWhat merchants can prepare now for ChatGPT shopping, without implying approval or a guaranteed listing.Read article
Academy · 7 minEcommerce product feeds: start with the sourceA grounded guide to building an ecommerce product feed from the shop data you already maintain.Read article
Academy · 7 minProduct feed validator: what to checkA useful product-feed validation checklist that distinguishes blockers from nice-to-have improvements.Read article
Academy · 7 minProduct catalogue vs product feedThe simple distinction that prevents duplicate work and keeps catalogue changes from going stale.Read article
Review · 7 minChatGPT shopping vs Google ShoppingA practical comparison of two discovery channels and why one product export does not automatically fit both.Read article
Academy · 7 minProduct feed errors: fix the causeA fault-finding guide for missing fields, broken URLs, duplicate IDs and product data that has gone stale.Read article
Academy · 7 minProduct feed image URL requirementsHow to choose image links that a product feed can use, and how to avoid variant and access mistakes.Read article
Academy · 7 minHow to fix a missing brand in a product feedA clear approach to brand, seller identity and manufacturer fields without making up product data.Read article
Academy · 7 minProduct feed seller name: why it mattersThe small catalogue field that helps clarify who offers a product and prevents store-wide feed gaps.Read article
Academy · 7 minStable item IDs in a product feedWhy a product ID should survive copy edits, refreshes and channel changes, with a simple checklist for variants.Read article
Academy · 7 minShopify product feed JSONL: a practical mapHow Shopify catalogue facts can map to a JSONL product feed without confusing products, variants and storefront URLs.Read article